University Programs

Study Marketing at USD


FACULTY

Beacom School of Business

QUALIFICATION

B.B.A

DURATION OF COURSE

4 Years(8 Semesters)

TUITION FEES

$12,942 per Year

ENTRY REQUIREMENTS

1. Official high school (secondary school) transcript with grade point average equivalent to 2.6 on a 4.0 scale.  

2. Demonstrate English language proficiency by meeting minimum of  IELTS 6.0 or TOFEL 71(iBT)/ 530(paper)

DESCRIPTION  

  1. GOAL #:1 Our graduates will demonstrate knowledge of the basic business disciplines and their integration in a global economy.  

    Objectives:  

    1. Graduates will demonstrate adequate knowledge in all of the basic business disciplines - accounting, economics, finance, international/globalization, information systems, legal, management, marketing, and quantitative (including statistics and operations management).  
    2. Graduates will demonstrate an understanding of the interdisciplinary nature of business.   
    3. Graduates will demonstrate an advanced understanding of core concepts in marketing.  
  2. GOAL #:2 Our graduates will employ critical thinking skills to analyze business decisions.  

    Objectives:   

    1. Graduates will evaluate alternatives and recommend a course of action to reach a desired outcome.  
    2. Graduates will conduct an effective quantitative analysis of a business problem. 
  3. GOAL #3:  Our graduates will communicate effectively and professionally.  

    Objectives:  

    1. Graduates will demonstrate adequate oral presentation skills.  
    2. Graduates will write effectively. 
  4. GOAL #4:  Our graduates will recognize the importance of ethics in business.  

    Objectives:  

    1. Graduates will apply ethical principles in identifying and resolving business dilemmas.  
    2. Graduates will apply marketing specific standards of the profession to an ethical dilemma.